Reaching Our Audience
Kevin Jeske-Polyak • February 1, 2022

REACHING OUR AUDIENCE - During 2021, the inspirational messages conveyed during our weekly  services at St. James were accessed in a variety of ways, including  in-person attendance, live viewing online, audio & video on demand, and on cable TV.  


Live Services . . . The total number of devices that accessed 21 live  worship services held via Zoom, (and simulcast on Facebook) reached 1,822 and 438, respectively. In-person attendance during 22 outdoor worship services reached 502. Attendance during 27 early morning worship services inside the church reached 257. Attendance during 35 regular worship services inside the church, (and simulcast on YouTube), reached 3,128 and 895, respectively.


Recorded Services . . . Archived video and audio recordings accessed online on demand expanded the reach of  these worship services to an even wider audience. The number of views logged for 21 video recordings accessed on Facebook reached 2,880. The number of views for 34 video recordings accessed on YouTube reached 2,005. The  number of views for 52 video recordings accessed at Archive.org reached 499. The number of times 54 audio recordings of sermons were accessed at Archive.org reached 762.  


In addition, recordings of all regular worship services, (both virtual and in-person), were aired on Community Television of Knoxville, accessible to approximately 100,000 cable subscribers in Knox Co. and viewers around the world via the Internet.

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